GECB

Certified Marketing Manager. Get Certified

As a Certified Marketing Manager, you'll have the credibility and expertise to lead marketing teams, develop innovative strategies, and drive business growth. The CMM Program allows you to take charge of your marketing while building a long-term asset that grows with you—one that you own instead of rent. Advance your skills and knowledge in strategic marketing management and join the ranks of successful and sought-after professionals

Format: Multiple choice
Language: English / French
Passing Score: 70%
Renewal: After 3 years
Duration: 60minutes
Exam mode: online & proctored based
Questions: 50

Learning System

CMM Self-Study Exam Prep

$ 499.99
  • Personalized digital books (Newest edition)
  • Online study tools with quizzes, practice exam, learning activities and resource center (instructor support not included)
  • CMM Exam Content Manual (ECM)
  • Hours of pre-recorded video courses
  • Study tips and exam techniques
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Exam

GECB CMM Certification Exams

$ 249.99
  • Your Exam is online and proctored based
  • Use a webcam and a reliable internet connection
  • Take your exam anywhere and anytime
  • Get results immediately
  • Receive your digital badge and share your achievement instantly
  • Use your premium certification right away
  • Access our certification registry anytime for online verification
  • You pay no additional costs for 3 years

Bundle

CMM Learning System + Exam + 2nd Chance Exam with Membership

$ 649.99
  • CMM Learning System and exam voucher
  • 2nd Chance Exam (restrictions apply)
  • Digital books, online quizzes and test with immediate feedback
  • Online study tools with quizzes, practice exams, learning activities and resource center (instructor support not included
  • CMM Exam Content Manual (ECM)
  • Hours of pre-recorded video courses
  • A digital badge and premium certificate
  • Up to 3 years of certification validity (Renewable)

Description

The Certified Marketing Manager certification program is designed for experienced marketing professionals who want to take their career to the next level. The program focuses on developing strategic marketing leadership skills, including market analysis, marketing planning, and resource management. Candidates will gain a deeper understanding of the latest marketing trends and best practices, as well as practical experience in developing and executing marketing strategies. The program is intended to prepare candidates for senior-level marketing positions and to enhance their ability to lead and manage marketing teams.

Why getting certified

Getting certified for our senior level marketing certification, Certified Marketing Manager, can provide you with several benefits.

Firstly, it demonstrates to employers and clients that you have advanced knowledge and skills in marketing management, including strategic planning, brand management, product development, pricing, and promotion.

Secondly, it can enhance your credibility and professional reputation in the industry, setting you apart from other marketing managers and helping you stand out in a competitive job market.

Thirdly, it can lead to increased job opportunities, salary increases, and promotions, as employers recognize the value of employees who have achieved this level of certification.

Overall, obtaining the Certified Marketing Manager certification can provide you with the knowledge, skills, and credentials needed to advance your career and succeed in the field of marketing.

Eligibility requirements

To be eligible for our senior level Certified Marketing Manager program, candidates must meet the following requirements:

  • Bachelor’s degree or higher in Marketing or related field
  • At least three years of professional experience in a marketing position or related role
  • Strong communication and interpersonal skills
  • Completion of an approved CMP training program or equivalent education
  • Passing score on the CMP certification exam.

Pre requisite

  • Being a CMP certified in good standing
  • Three (3) or more years of practical experience in human resources or related fields
  • Completion of an E-Course is not mandatory from GECB portal, but we highly recommended doing the E-Course as maximum number of questions are drawn from the E-Course in the actual exam.

Application and exam

  • Step 1: Determine your eligibility
  • Step 2: Choose your learning option
  • Step 2: Purchase your CMP bundle
  • Step 3: Receive your personalized manual and study it deeply
  • Step 4: Schedule your exam (day and time)
  • Step 5: Get certified in case of successful completion
  • Step 6: Receive your digital badge and premium certificate suitable for framing
  • Step 7: Check your certification status at any time on the GECB website

Maintenance

Each GECB certificate is valid for three (3) years. For your certification to remain active in our registry, you must simply demonstrate minimum Continuing Professional Education (CPEs) or development and pay the required recertification fees (149 USD for 3 years). A new premium digital certificate is then issued by our Global Certification Board.

Program

Module 1 Introduction to Marketing Management
Module 2 Marketing Strategy and Planning
Module 3 Marketing Performance Measurement
Module 4 Brand Management and Positioning
Module 5 Marketing Budgeting and Resource Allocation
Module 6 Marketing Team Management
Module 7 Marketing Ethics and Legal Compliance
Module 8 Marketing Automation and Artificial Intelligence (AI)
Module 9 Global Marketing and Multicultural Marketing
Module 10 Integrated Marketing Communications (IMC)

Learning options for any study style

Self-study

Ideal for self-starters and those with unpredictable schedules. The self-study option means you can learn on your own anytime, day or night — whatever best accommodates your schedule. The Learning System includes both digital books and access to an online, interactive platform. Contact us.

 

Instructor-led

Ideal for individuals who prefer a structured study environment. Instructor-led classes are offered by approved GECB partners worldwide. These traditional classes combine the Learning System with the guidance of a GECB-recognized instructor and provide valuable peer discussion and networking. Contact us.

 

Instructor-supported

Ideal for those who want instructor support but can’t attend classes at a set time. Instructor-supported online classes are offered either through pre-recorded video courses or personalized assistance. You may be assigned one instructor for the duration of your program, but there is no required meeting time, so you can complete assignments on your own schedule. Contact us.

 

Corporate and group

Ideal for small and large groups for self-study or instructor-led classes. We’ll help you organize groups of self-study or instructor-led classes virtually. Whether participants are local to one site or geographically dispersed, structured learning and online group reporting will help track progress and optimize your training investment. Contact us.